Pages
Categories
Archives
- February 2010 (5)
- January 2010 (3)
- December 2009 (3)
- November 2009 (3)
- October 2009 (5)
- September 2009 (10)
- August 2009 (11)
- April 2009 (4)
- January 2009 (1)
- December 2008 (2)
- November 2008 (5)
- September 2008 (8)
- August 2008 (1)
Tags
Adbins Addison Lee advertising Agency BigSpaceship Branded Utility change Conversational media Conversations CSS data Dell Design Don Draper Firstborn GotoAndPlay Honda HSBC I'm Idea Storm Live Search Logos menteos Metallica Microsoft mission Myspace Polodroid Poloroid post it notes Predicition press QBN redesign Student Top 10 Turner Duckworth Twitter Twitter LittleBigPlanet SocialMedia Sony UGC Useful Vimeo Web Design website Zune
Category Archives: Industry
Spreading Susan Boyle
It’s nice to know that I am still thinking in the same direction of the industry at large, this is a really great article about the Susan Boyle video and why it spread so quickly on the internet. The author talks about social networks accelerating the pass along nature of this amazing video and the [...]
Also posted in SocialMedia, Twitter Leave a comment
Twitter in Real Life
Full credit to the ever awesome (CAO Chief Awesome Officer) @benrameriez:
Also posted in Self Promotion, Shamless Self Promotion, Twitter, UGC Leave a comment
Is it time to re-visit viral videos?
With the emergence of great conversational web platforms such as Facebook (specifically their underused connect service), Flickr and Twitter is it time that we started to look at viral tactics again?
At McCannSF we have used these platforms to spread and broadcast our client’s messages and to support their messaging pillars (yeah I can talk account [...]
Also posted in Media, SocialMedia, Twitter, UGC Tagged Twitter, Vital Videos, You Tube Leave a comment
How To Work
This is something I found on the internets but really sums up the way I always want us to approach work and therefore I also thought this was a great way to re-start this personal blog.
Via today and tomorrow
Also posted in Agencies, Branded Utility, Design, Media, Self Promotion, SocialMedia, Twitter, UGC, Web Design, clippings Leave a comment
GotoAndPlay
I’ve had the pleasure of visiting Big Spaceship and working with Firstborn on several occasions over the past few years and I can’t help but be impressed with their work, professionalism, and understanding of the digital space.
They make some of the best work out there and for today only they are yet again proving that [...]
Some useful proof
I wrote this following article for an quarterly magazine that we write at McCannSF, I think there is some value with it being re-published here too.
At the beginning of my career I once asked my creative director what defines great digital creativity. Without hesitation, he said it was the same principle as any good work [...]
Also posted in Branded Utility, SocialMedia Tagged I'm, Live Search, Myspace, Student, Twitter, Useful, Zune Leave a comment
Confessions Of A Fake Mad Man
Now I am big fan of AMC’s MadMen (it’s a TV show for my non US readers) it’s a great series about an advertising firm set in 60’s New York.
During the second series that just aired, Don Draper, the main character appeared on Twitter and started to extend the story line into the online world. [...]
SocialMedia to unveil ‘friendship ranks’ | News Blog – CNET News
Here’s a great article on CNET about two startups that are trying to harness the power of social networks:
Internet start-ups out to crack the problem of advertising on social networks are developing ad technology that can analyze which people are most influential to their friends on social networks so that they can target those people [...]
Also posted in SocialMedia, clippings Leave a comment
A musical road trip
On the drive into work today I think I had an epiphany in the way I explain how brands can extend their presence and value online.
Now I have already blogged about how Dell has changed the way they project their brand image online and engage in conversations. But that would only seem to work because [...]
How long should a web film be?